How To Start A Fashion Business In Nigeria

The fashion business is one of the fastest growing industries in the world.

In Nigeria, its popularity is accelerating every day with fashion designers experiencing an increased need by people to want to purchase designer clothes, wear custom made traditional fashion items to occasions and events, adjust ready-made clothing bought from the markets, purchase mass produced and imported fashion items, and much more.

The frenzy surrounding the local impact of the fashion business in Nigeria is setting a business trend leading to the creation of a new fashion store at every street corner almost every day, whether a proper feasibility study had been carried out by the store owner or not.

With several roles for aspiring, new, and existing entrepreneurs to play in the fashion industry, here’s how to start a fashion business in Nigeria, Africa, or anywhere else around the world:

What Is The Fashion Business About?

The fashion business is about the manufacturing, modification, importation, exportation, and general sale of fashion items in Nigeria, Africa, or anywhere else around the world.

Business Opportunities In The Fashion Business

1). Fashion Design Business:

The fashion design business is one of the most popular segments of the fashion business in Nigeria. Creative individuals operate in this segment, and they bring their ideas to life in different ways, through various designs. After sewing, the clothing are then packed and sold to people with a knack for buying designer wears.

The roadside tailors also operate in this segment, as they sew custom-made non-designer clothing for their clients. They also patch and adjust ready-made clothes brought in by people, and this makes up a bulk of their smaller revenue stream, since most people who visit come in to fix one thing or the other.

2). Fashion Retail Business:

Running fashion boutiques or retail stores is another popular segment of the fashion business in Nigeria. They’re widespread across the country, and can be found in every marketplace and most street corners.

People have a longing need to always buy clothing at some point, and as a result, fashion boutiques continue to record product sales daily.

3). Fashion Import/Export Business:

The fashion import/export business comprises of the people who manufacture locally for exports, or that import from other countries. They’re large scale players in the fashion business in Nigeria and many other countries. They usually import in large containers and distribute to widespread market traders.

Due to the large volumes involved in this segment, the fashion import/export business is mostly played by deep pocket individuals or people who have strong access to bank loan facilities.

Many low-budget entrepreneurs still operate here and import import items from Aliexpress or Alibaba, but most of the successful lots are those who import in large quantities and distribute to traders in large markets.

Facts And Benefits Of The Fashion Business

  • The market is growing faster than many other industries
  • The basic start-up cost can sometimes be very little
  • It’s an easy source of income
  • The profit margins can be high, depending on which type of fashion business you’re running

Setting Up Your Fashion Business (Manufacturing)

1). Decide The Type Of Fashion Business You Want:

The first step is to determine the type of fashion business you intend to start. As stated above, there are about three different types, but for the purpose of this article, we’ll focus on the manufacturing of fashion items for the creation of a fashion brand.

2). Create Your Designs:

The next step is to sketch your designs. For this, you don’t need a special degree or certification. Rather, you need a creative mind and one that has a knack for spotting trendy marketable products.

If you have problems putting your ideas down on paper, you can attend a fashion school, so you can trigger and bring a part of your creative side to life.

3). Make A Sample:

The next step is to make a sample of the product(s) you intend to manufacture. The samples can be made locally, but usually cost very high amounts. When you have the sample you want and are sure it meets all the specifications you need, you can go on to find a factory that can produce your fashion items in bulk.

4). Find A Factory:

To find a factory for your fashion business in Nigeria, you could start with Alibaba. Another way could be to either get a referral from an importer or to physically pay the manufacturing hub a visit in whichever country it is.

If your preferred manufacturing location is China, the most popular location for manufacturing fashion items there is Guangzhou.

Upon locating the factory, the first step would be to ensure they can successfully replicate the prototype you have, after which you can then go on to place a bulk order with different shapes and sizes.

5). Market Your Product:

Here, you’d need to setup a sales and marketing team whose goal is to come with a market and execution plan to build up and grow your fashion brand. Since sales is the life-blood of every business, it is advisable you consult a sales expert before you spend a dollar of your money trying to promote any fashion items to a market that may or may not be the right fit for them.

Challenges Of The Fashion Business

1). High setup costs:

Depending on the type of fashion business in Nigeria you’re setting up, it could either be really cheap to start up or very expensive to execute.

2). Rising costs of production: 

Fluctuations in exchange rate values makes the cost of goods and services jump. When the currency depreciates, it falls against the US dollar price, causing the local market price to rise.

3). Marketing & Sales: 

Building a reliable distribution network can be difficult for many fashion entrepreneurs. As such, they need to hire experienced sales people who may eat deeply into their profits. The constraints fashion entrepreneurs face in marketing their products causes many to have low turnovers, which eventually leads to a lot of closed shops.

4). Sourcing credible manufacturers: 

Finding reliable manufacturers in foreign countries can be difficult, especially when you’re basing your research over the internet. With many non credible people masquerading themselves online as garment manufacturers, getting a factory that’d actually produce what you want in the right quality, quantity, and price can prove difficult to find.

5). Staying up-to-date with the trends: 

To stay active and not get knocked off by the competition, fashion brands around the world have to constantly innovate. They need to release a new style every quarter or so, and ensure they’re designing their wears in tune to the current market demands.

6). Competition: 

The fashion business in Nigeria is very crowded, and so, profitability is difficult to achieve, especially for people who are operating in tight niches. Unless a fashion brand can successfully distinguish itself from others, and still create a social ripple effect with its brand name, while offering a superior service at very competitive prices, breaking even would be difficult to achieve.


The fashion business in Nigeria, just like many other businesses, can be profitable and can be terrible for any entrepreneur. First doing an extensive research, asking the right questions, and fully understanding the trade can help you succeed in the fashion business in Nigeria or anywhere else around the world.

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Signs Your Man’s Attraction Or Love Towards You Is Fake

Are you dating a guy and you want to know or to be sure if he truly love you or if his love for you is fake, then relax and read this signs I listed below, so that you will be sure of him

1) He forces you to give him “sex” even when you’re not in the mood.

This is blatant evidence that he simply sees you as a tool or object for his pride. He doesn’t surely appreciate your barriers or your individuality. He forces you into doing sexual favors for him.

2) He has a records of just not committing to the ladies he dates.

He already has a recognition of no longer committing to the humans he receives into “relationships” with. If he has that form of relationship records, then probabilities are that he’s going to be the identical while he’s in a relationship with you.

3) He only talks about sex and nothing else.

You experience like there’s a severe flaw in your communiqué recreation. You have got a associate who is honestly incapable of speak me approximately something that doesn’t difficulty sexual innuendo. He is always seeking to be sexually suggestive towards you. And those are essentially the only sorts of conversations that you are successful of having as a pair.

4) He feels uncomfortable to talk about his feelings.

She shows a general reluctance to talk about his emotions. That is just manner too real for him. He wouldn’t really want to talk about such deep topics with you due to the fact he is most effective capable of the shallow and the superficial – in other phrases, sex

5) He appears each time he knows that sex is involved.

On every occasion you attempt to make plans with him, he constantly has an excuse. It’s as if he’s virtually unavailable to all your thoughts. But while you attempt to imply that intercourse is going to be concerned, he suddenly has a number of loose time. He’ll not hesitate to get physically intimate with you.

6) He only desires to be alone with you.

He by no means desires to take you out. He’s not interested by putting out with your friends and family. He doesn’t honestly like to visit public places with you. He’s normally just interested in staying at domestic with you where the two of you could be alone and intimate. Otherwise, he isn’t honestly interested by spending time with you in any respect.

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Michael Okpara University of Agriculture Umudike (MOUAU) Post UTME / DE Screening Result for 2019/2020 Academic Session

This is to inform all the candidates that participated in the Michael Okpara University of Agriculture (MOUAU) 2019/2020 academic session admission screening exercise that their results are now available.

Applicants are advised to follow the procedure outlined below to check their MOUAU post UTME score online.

Steps to Check MOUAU Post UTME Result.

Note: The MOUAU Admission Screening portal will verify your O/level results by either WAEC, NECO or NABTEB. Ensure you have valid O/ Level result verification card before you continue. Invalid O/level results verification may lead to your disqualification. If you are using two results, you need two cards to verify your results on the Portal. For further clarification, email: or visit the Portal office.

Scholarship for Orphans

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We are offering financial aid to students who come from a parentless, single-parent households, and to those who are supporting their own schooling worth up to $1,000 for any educational purpose such as tuition fee, student loan, textbooks, or any required equipment. We would like to give you a chance for your educational right because in this rapidly changing world, education is the key that unlocks life’s great opportunities.


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Player to ‘replace’ Eden Hazard at Chelsea as legend speaks up

Former Chelsea star Tony Cascarino has revealed that Christian Pulisic could be the one Chelsea player who can replace Eden Hazard at Stamford Bridge in the years to come.

The former Borussia Dortmund star impressed for the Londoners during Wednesday’s UEFA Super Cup match against Liverpool and also emerged as one of Chelsea’s biggest talking points despite losing the match eventually, on penalties.

“Christian Pulisic looks like he will be a very dangerous player for Chelsea,” Cascarino said, before adding:
“Jurgen Klopp [Liverpool’s manager] had been interested in the young forward and you could tell he was wary of his threat as he changed his defence to counter him, selecting Joe Gomez at right-back instead of Trent Alexander-Arnold.”
Gomez is a better defender than his team-mate but it still wasn’t enough to stop the United States international at times.”

I don’t remember a young Eden Hazard being as quick and direct and there’s no reason Pulisic can’t develop into a player of Hazard’s standing. He reminds me of Arjen Robben, you cannot stop him one-on-one because you don’t know which way he’s going to go and his pace is devastating.

He will be a massive asset for Frank Lampard this season,” Cascarino concluded.

Chelsea boss Frank Lampard and his boys – including Pulisic himself – will now take on Leicester City at the Stamford Bridge on Sunday, in what will be their second Premier League game of the new season.

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Lampard Proud Of Chelsea Despite Super Cup Defeat To Liverpool

Frank Lampard has labelled himself the worst loser in the world after watching Chelsea lose to Liverpool on penalties in the UEFA Super Cup.

A 2-2 draw in Istanbul in the first all-English encounter saw the game go to a shoot-out, with the Reds coming out 5-4 winners.

Liverpool converted all five of their spot-kicks and Tammy Abraham then failed to score his effort, with Adrian making the decisive save on his starting debut for the Jurgen Klopp’s side.

Chelsea, though, put in a vastly improved performance from their competitive bow under new head coach Lampard, who saw his side taken apart 4-0 away to Manchester United in the Premier League.

While content with his side’s performance, Lampard conceded he’s not someone to take defeats lightly.

“My overall feeling is one of pride. I’m a terrible loser, one of the worst in the world, but I’m happy with the team performance because we were very unfortunate,” Lampard told BT Sport.

“After Sunday, tonight was another level, and we were unlucky not to win. We’ve got three games now till the international break and we’ll try to win them all.

“Mason Mount and Tammy Abraham added an extra dimension when they came on, and were unlucky not to score.”

Abraham earlier won the penalty Jorginho converted to make it 2-2 and take the game to a shoot-out but the 21-year-old’s tame effort from 12 yards was saved by Adrian’s right leg, sparking wild Liverpool celebrations.

“I’ve told him not to worry,” Lampard said of the striker.

“I’ve missed penalties before, anyone can miss, but what I want to see is the confidence of a young player to step up.

“But people keep talking about the young players at Chelsea. Let’s talk about Jorginho and [N’Golo] Kante, and I could name a few others.

“We’ve got a quality bunch in there, a really good group, and we’re working hard. I’m trying to instill the way I want to play and there were so many good things tonight.”

The Blues must pick themselves up quickly ahead of a Premier League clash against Leicester City on Sunday with Lampard out to avoid a third straight defeat.

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